Are you attending The Insights Associations’ Inaugural Analytics event NEXT in NYC tomorrow? If so please stop by the OdinText presentation on text analytics at 3:30. I’ve been asked to present not just some of the findings of a very exciting blog post, but also explain how you too can conduct this type of advanced analysis quickly and affordably.
The session is even more exciting than the title, called 'Tap the Power of a Single Open-Ended Question' (follow the link for a more detailed description).
I hope to see you there!
If for whatever reason you can’t make it, as usual feel free to reach out if you’re interested and would like to learn more.
About Tom H. C. Anderson Tom H. C. Anderson is the founder and managing partner of OdinText, a venture-backed firm based in Stamford, CT whose eponymous, patented SAS platform is used by Fortune 500 companies like Disney, Coca-Cola and Shell Oil to mine insights from complex, unstructured and mixed data. A recognized authority and pioneer in the field of text analytics with more than two decades of experience in market research, Anderson is the recipient of numerous awards for innovation from industry associations such as CASRO, ESOMAR and the ARF. He was named one of the “Four under 40” market research leaders by the American Marketing Association in 2010. He tweets under the handle @tomhcanderson.