Text Analytics Interview with Jiffy Lube

Jiffy Lube OdinText Analytics Interview  

The Institute for International Research (IIR), just published this Youtube interview with Shell Oil’s Amy Raihill and Anderson Analytics’ Tom H. C Anderson. The two co-presented on how Jiffy Lube has benefitted from using the OdinText text analytics software platform in their Customer Experience Management (CEM) program.



You can read more about how Jiffy Lube uses OdinText Analytics in Advertising Age.

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