Tag Archives: Likert Scales

Text Analysis of What People Say in Their Own Words Reveals More Than Multiple-Choice Surveys It’s been just over a week since President Trump issued his controversial immigration order, and the ban continues to dominate the news and social media. But while the fate of Executive Order 13769—“Protecting the Nation from Foreign Terrorist Entry into […]

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What Can Researchers Learn From Yet Another Major Polling Fail (Text Analytics PollingTM ) Whatever your politics, I think you’ll agree that Tuesday’s election results were stunning. What is now being called an historic upset victory for Donald Trump apparently came as a complete shock to both of the campaigns, the media and, not least, the […]

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