Tag Archives: GRIT

GRIT Survey 2018

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March 26th, 2018

Celebrating Innovative Companies in Marketing Research It’s that time of year again when Greenbook fields their biannual GRIT market research industry survey. Thankfully it looks like the Greenbook team has made the survey a bit shorter than last year. I do encourage fellow researchers to take the survey, as it does give everyone some direction […]


eBook of Case Studies From The 50 Most Innovative Firms in Marketing Research


GreenBook Interview Covers Partnering, AI/Machine Learning and the Latest Insights Applications for Text Analytics “We should be less worried about each other and more worried about the potential new entrants to this industry.” That’s what I told GreenBook Blog Editor & Chief Leonard Murphy in an interview recently when he asked me about the trend […]


Text Analytics Software