Let’s Connect at IIEX 2016!

Tom H. C. Anderson
June 9th, 2016

OdinText Presentations at 2016 Insight Innovation Exchange

I’m looking forward to the Insight Innovation Exchange (IIEX) in Atlanta this coming week.

In just a few years it’s become one of the best marketing research trade events and probably my favorite when it comes to meeting those interested in Next Generation Market Research.

IIeX 2016

If you’re attending please let me know. I’d love to meet up briefly and say hello in person. My colleague Sean Timmins and I would love to meet up, hear what you’re working on and see whether OdinText might be something that could help you get to better insights faster.

[PSST If you would like to attend IIEX feel free to use our Speaker discount code ODINTEXT!]

There are so many cool sessions at the conference, and the venue and the neighborhood are great (love the Atlanta food options).  In case you are still considering which sessions to attend I’d love to invite you to our sessions:

1. Monday 2:00-3:00 pm / Making Data Science More Accessible

Monday 2:00-3:00 In the Grand Ballroom please come support our mission of making data science more accessible in the Insight Innovation Competition. If you are at IIEX, this is THE session you don’t want to miss! [We blogged about this exciting session earlier here].

2. Tuesday 12:00-2:00 pm / Interactive Roundtable

Tuesday 12:00-2:00 also in the Grand Ballroom I will be hosting an interactive roundtable on Text Analytics & Text Mining. In this discussion group, I will be hosting an informative and lively discussion on where and how this very powerful technology is best deployed now and how it will change the future of analytics. This effects everything from social media monitoring, and survey data, to email and call center log analysis and a whole lot more…

3. Tuesday 5:00 pm / Special Panel 

Tuesday 5:00 in a special analysis of survey panelists I will be joining Kerry Hecht Labsuirs, Director of Research Services at Recollective and Jessica Broome, Research Guru at Jessica Broome Research in an investigation of survey panelists. The session is entitled Exploring the Participant Experience.
(sneak peek here!)

OdinText was used to analyze the unstructured data from this research, and so I will help by reviewing some of those findings briefly. You can read about some of the initial results here on the blog. We plan to follow up with a second post after the conference.

Again, we really hope to see you at the conference. Please reach out ahead of time and let us know if you’ll be there so we can plan to grab a coffee.  If you can’t make it to the event, and any of the above interests you let us know, I’d be happy to schedule a call.

See you in Atlanta!


Tom H.C. Anderson

@TomHCanderson @OdinText

Tom H.C. Anderson

To learn more about how OdinText can help you understand what really matters to your customers and predict actual behavior,  please contact us or request a Free Demo here >

[NOTE: Tom H. C. Anderson is Founder of Next Generation Text Analytics software firm OdinText Inc. Click here for more Text Analytics Tips ]

 

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