Dashboards ARE NOT Analytics!

Tom H. C. Anderson
May 29th, 2014
1 Comment

Dashboards whether for structured, and thanks to text analytics, even for unstructured data are quite popular today. It’s important however to realize that dashboards are not analytics!


If someone has set up metrics for you as a dashboards, you’d better make damned sure they were based on careful analysis of YOUR data. Standardized dashboards sold as one-size-fits all to companies are usually useless and dangerous.

ALWAYS do expert analysis FIRST!


One thought on “Dashboards ARE NOT Analytics!”

  1. …and if they are set up based on a careful analysis of your data, make sure what you’ve agreed to analyze actually has something to do with driving your business, not with pleasing “the committee”…

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