Monthly Archives: May 2014

Text Analytics VS. Social Media Monitoring VS. MROC’s VS. Mobile Many of you are probably already planning on attending IIEX (Insight Innovation Exchange) in Atlanta June 16th. I’ve spoken at their previous events and talked to many attendees who liked the excitement and ability to explore many of the new techniques vying for attention in […]

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Dashboards whether for structured, and thanks to text analytics, even for unstructured data are quite popular today. It’s important however to realize that dashboards are not analytics! If someone has set up metrics for you as a dashboards, you’d better make damned sure they were based on careful analysis of YOUR data. Standardized dashboards sold […]

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[Re-posted from Next Gen Market Research Blog] Disruptive Technologists Meetup Those of you in Manhattan interested in Big Data and Analytics, I’ve been invited to represent text analytics – unstructured analysis on a big data panel at the Disruptive Technologists Meetup in NYC this coming Monday. Would love to see some other Next Gen Market […]

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  A Recap of Our Client Side Q&A Series In case you missed it last week, below are links to 10 Q&A blog posts ahead of the Useful Business Analytics Summit in Boston where I’ve been asked to moderate the panel on CRM and Loyalty Analytics. We received a lot of positive feedback on a […]

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  Hot to be an Analytics Star at that Next C-Suite Meeting Wrapping up my interview series with my client side experts from the Useful Business Analytics Summit, in this 10th and final post I asked for advice on how to communicate analytics insights to the C-Suite. Here are the Top-5 C-Suite Analytics Tips: Dumb […]

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Five Analytics Business Startup Tips

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May 21st, 2014

  (AKA What Clients REALLY Want in Analytics) In our last post I asked our client side experts from the Useful Business Analytics Summit for tips on how to sell to them. In this penultimate post in the series I turned the tables on them and asked if they were to start an analytics business […]

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How to Sell Me Analytics A lot of you reading this blog either sell and/or buy various analytical software and services. Today I asked some of our client side experts from the Useful Business Analytics Summit what advice they would give to vendors who want their business? Provide some full service (even small DIY teams […]

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OdinText’s Intuitive Text Analytics Upload While our users tell us they love the powerful yet very intuitive user interface of OdinText, and the fact that with just a very short online training session they can be up and running using text analytics, we find that a lot of users don’t begin a project right after […]

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Selecting the Best Analytics Software at the Right Price – What to Consider In our last Useful Business Analytics Summit Q&A post I asked our client side data scientists about unstructured data and text analytics. Today I ask them their thoughts on how they select analytics software whether for structured or unstructured data, and how […]

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Text Analytics remains an opportunity for those wishing to gain an information advantage [Note: This is an ongoing series of interviews on analytics ahead of the Useful Business Analytics Summit. Feel free to check out the rest of the interviews beginning here]   My favorite topic of any analytics conference is of course the mining […]

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A tweet, a transaction, an email or a phone call – Do you have a preference? [Note: This is an ongoing series of interviews on analytics ahead of the Useful Business Analytics Summit. Feel free to check out the rest of the interviews beginning here] I thought this was an important question, and one I […]

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As part of the interview series leading up to the Useful Business Analytics Summit today we post the Top 10 Tips from our analytics experts. Whether you are data mine more structured data, or like myself more often work with unstructured or mixed data using text analytics, I think you’ll agree that the following 10 […]

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Today I asked a few of the Useful Business Analytics Summit speakers how they keep up to date in their fields. Q. WHAT SOURCES DO YOU FIND MOST USEFUL IN KEEPING UP TO DATE IN YOUR FIELD/ANALYTICS? The answers range from the more common and expected such as conferences, blogs and books to the somewhat more […]

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I’ve been asked more than once, even by some of my more social media savvy Facebook friends why I use Foursquare. “What’s the point?!” they say. Well other than the more obvious benefits which include receiving the occasional promotional discounts I also occasionally do it as part of my personal Big Data diligence. At some […]

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Analytics Experts on Big Data Misconceptions: Big Data isn’t difficult, it isn’t expensive, but it does require thinking!   As mentioned yesterday, in preparation for the Useful Business Analytics Summit, so that fellow attendees will know more about each other and the event I’ll be posting a series of questions related to analytics here on […]

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Useful Business Analytics Summit

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May 6th, 2014

Interested in hearing how to make analytics more useful for your clients? I certainly am, and that’s why OdinText will sponsor this year’s Useful Business Analytics Summit in Boston, June 10-11. Perhaps what makes the event most unique is the promise that you won’t see one single salesy presentation – not even one of our […]

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Text Analytics Software